Author, entrepreneur, MIT professor Bill Aulet just announced this week the launch of “Dear Dreamer”, a first-of-its-kind and free-to-use, AI-powered teaching tool that uses the “Disciplined Entrepreneurship” frameworks and digital tools to create more young entrepreneurs. In my opinion, this is one on those perfect examples where experienced entrepreneurs, amazing teachers, and young people come together to co-create, animated by the desire to do good, to encourage and help in a very practical manner.
Created at Martin Trust Center for MIT Entrepreneurship ...
Founded 35 years ago, Martin Trust Center at MIT is one of the oldest academic entrepreneurship centers in the world. With the core belief is that “entrepreneurship is a craft that can be taught”, their clear mission is to advance knowledge and educate students in innovation-driven entrepreneurship. And they put this into practice by providing proven frameworks, courses, co-curricular programs, advisory services, and processes “to create a rigorous, practical, customized, and integrated educational experience.” Therefore, launching such a world-premiere tool such as Dear Dreamer comes as no surprise.
DEAR DREAMER is AI-powered platform that brings world-class entrepreneurship education to young people everywhere at no cost. Students start with an idea or use the platform to help brainstorm one, then build a business step by step and watch it come to life.
Based on Bill Aulet's "Disciplined Entrepreneurship"
Dear Dreamer is based on “Disciplined Entrepreneurship: 24 Steps to a Successful Startup“, Bill Aulet’s book, launched in 2013. I cannot help telling you that this book was illustrated by my former ex-shareholder at Grapefruit, colleague and friend Marius Ursache, serial entrepreneur, current Founder @ DE-LABS and former Teaching Fellow & Mentor, MIT Global Entrepreneurship Bootcamps.
Worth knowing about the book: it was translated into over 20 languages and it served as the content for three online edX courses, taken by hundreds of thousands of people in 200 different countries.
The accompanying follow on book, “Disciplined Entrepreneurship Workbook” was released in April 2017.
Bill Aulet is the Ethernet Inventors Professor of the Practice at the MIT Sloan School of Management and the Managing Director of the Martin Trust Center for MIT Entrepreneurship. He is a globally recognized award-winning educator and author on entrepreneurship whom I had the privilege to meet and talk back in 2013 at Business Mentoring Program in Bucharest, an intensive mentoring business and entrepreneurship development program, where I was one of the panel judges @ Pitch Day.
Below you have a Bill Aulet’s own words on “Dear Dream”… the ones I red today and got me writing this blog post 🙂
Inspired by an entrepreneur
Audrey McLoghlin, Founder and CEO of Frank & Eileen, a women’s apparel brand, has been championing behind the scenes for a long time “Dear Dream”. She strongly believes young people already have the ideas, but they what they have lacked is access to the tools, the education, and the so much needed self-confidence to act on them. This gap is exactly what Dear Dreamer was built to close.
Co-created with young people
“Dear Dreamer” was built and co-created with young people, so in terms of the brand and messaging, it had to speak to youth “in an approachable, personal way, helping them grow confidence as entrepreneurs and reminding them that dreams evolve as they do.” That’s the explanations behind the visual identity design and I added few images to get the flavor! 🙂
Spread the good news to all young people and follow DEAR DREAMER on LinkedIn.
P.S. All images and information I provided about “Dear Dream” come from the official website., as well as LinkedIn pages of Bill Aulet, Audrey McLoghlin, and Martin Trust Center for MIT Entrepreneurship.


